How to skillfully respond to flood misconceptions
Clear up these 6 myths and sell a lot more flood this season
90% percent of U.S. disasters involve flooding, but flood insurance is still the largest gap in the country’s insurance coverage. The biggest obstacle to flood insurance sales is getting customers to understand their exposure to flood and the dire importance of flood insurance. And one of the major reasons people are in the dark about the realties of floods and flood insurance is that there are many common misconceptions about flood coverage. Whether you’re pitching to new business, cross-selling to an existing client or engaging your social media audience — clearing up these misconceptions will make a lot of potential customers say yes.
Want more visibility and sales?
Create an everything-you-sell sheet. Here’s how.
Sell sheets make a great impression — they establish you as professional, showcase your knowledge, put everything you offer in plain sight and express the benefits of your products and services. A sell sheet effortlessly boosts referrals, plants the seeds for future cross-sells and keeps you front of mind. It’s not just about presenting the full scope of what you offer — it’s also about making a personal connection with potential clients, highlighting your service quality, your expertise, your availability and your genuine care. Here’s how to put one together in just a couple of days.
8 ways to leverage new customers for more business
Follow-up strategies that boost referrals, renewals and
Agents that simply send a thank you to new clients and leave it until renewal time to reconnect are leaving a whole lot of potential business on the table. There are so many easy ways to generate new business after the sale. Creating follow-up emails is one of the best ways to build your business. Write a template for each one of these strategies — but be sure to tailor the text slightly so your client feels that personal touch.
Tips, Tricks and Tools
Tip the scales in your favor with Focus Finance
One of the many benefits of representing the MacNeill Group is the ability to offer clients an easy way to spread out their premium payments over several installments with Focus Finance. For more information, or to initiate a Focus Finance payment plan, call us today at (800) 432.3072, option 1 or email us at firstname.lastname@example.org.
HO-6 keeps getting better
Our HO-6 Admitted program — available exclusively through MacNeill Group from an AM Best A- rated partner — now offers more compelling advantages than ever before:
- More competitive rates in inland AL and in Northeast and Central FL.
- Multiple new Special Coverages like water backup in AL and broadening endorsements.
- More ways for clients to save via credits and optional exclusions.
- And more!
Are you ready for hurricane season?
The start of hurricane season is just days away. Remember, you can find storm binding restrictions on our website. We update this information as we receive notice that restrictions have been put in place or are being lifted. Now is a good time to make sure your clients have the coverage they need.
Upcoming Training Events
HO-6 Online Quoting
June 24, 2021, 10:00 a.m. Eastern
Watch your email for registration information.
Who to Contact
Send your request or question to the appropriate email address below. A team member will review your request and get back to you in a timely manner.
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MacNeill Group, Inc. is a Team Focus company specializing in Commercial, Personal, Flood & Transportation lines for agents throughout the Southeast.